Currently working on freelance projects from San Diego.
I’m open to contract and full-time opportunities where I am able continue my growth as a UX strategist and practitioner.

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Select Work Experience

CANTINA CONSULTING

Principal Designer, July 2021 - July 2023

  • Created a new B2B product UI, visual design system and prototypes across three different platforms (www.concretely.co)

  • Developed the strategy, insights studies and concepts to create a new mobile application in the mindfulness industry

  • Refined and improved existing designs for a complex CRM system, resulting in a 20% faster response time and improved user satisfaction

  • Clients included: Monster.com, Holcim, Takeda Pharmaceuticals and Myosin.io

PUBLICIS SAPIENT

Director of Experience Design, April 2012 - July 2020

Associate Director of Experience Design, March 2009 - April 2012 
Manager of UX & Design, January 2006 - March 2009
Sr. Associate of UX & Design, April 2003 - January 2006

  • Worked as an ecommerce expert and consulted with our global teams to optimize digital UI experiences to improve customer satisfaction and conversion rates for clients like Academy Sports, Comcast, Target and Marks & Spencer

  • Directed teams of user experience, research, content strategy, product, visual design, content strategy, analytics and engineering

  • Responsible for client presentations, proposal creation, strategic vision and UI creation

  • Clients included: Starbucks, Comcast, HSBC, Target, Sunglass Hut, Adobe, BareMinerals, McGraw-Hill Education, Sprint, Marks & Spencer, LensCrafters, Academy Sports, Sony Electronics and General Motors

FABRICA (Benetton Group)

Interactive Consultant, April 2000 - June 2001

  • Designed and managed digital projects for Fabrica (fabrica.it) and the Benetton Group, including a re-designed and re-architected benetton.com site

Skills & Competencies

  • User Research

  • User Personas

  • Wireframing

  • Usability Testing

  • Information Architecture

  • Interaction Design

  • User Interface Design

  • Visual Design

  • Mobile Design

  • Prototyping

  • UX/UI Guidelines & Standards

  • Accessibility Compliance

  • User Journeys & Experience Mapping

  • Content & Contextual Analysis

  • Responsive Design

  • Adaptive Design

  • Analytical Thinking

  • Agile Methodologies

  • Digital Analytics & Metrics

  • Project & Client Management

Education

UNIVERSITY OF MICHIGAN

MFA in Concept Design
received the Dvbvig Graduate Award for “best in show”

UNIVERSITY OF NOTRE DAME

BFA in Design and Painting  
cum laude, received the Gold Medal for “best of show”

Community Involvement

  • Adjunct professor at the University of Michigan, College for Creative Studies in Detroit and UCLA

  • Board member for the Los Angeles 
chapter of AIGA and creator of a pilot program for professionals and college students to work together